For every business big or small or a startup, the biggest challenge is attracting or winning foreign tourists for their business. Marketing in the outbound travel market is the only available solution.
New Delhi outbound travel agents
India has emerged as the world’s fastest–growing outbound travel market and in absolute numbers it is second only to China. Indian outbound tourists spending was around US$ 17 billion in the year 2013.
Sweden outbound travel agents
Outbound travel market is the fastest growing sector in World tourism. Year 2012 international travel crossed the one billion mark. More and more cash rich countries followed the track, made a sharp increase of 3-4% over 2011 and average of 4+ % in year 2013, 2014, 2015. Total 2011 receipts were $1.2 trillion, or close to 6 percent of the world’s exports of goods and services. In year 2014-15 outbound travel market spending has crossed US$1750 billion.
Why Indian outbound tourist are important?
The Indian outbound travel market is growing steadily, over past few years. This steady growth was seen as a result of increased spending capacity of the middle class or the middle income group. Foreign travel, seems to be the order of the day and in upper social-circles it is like a fashion.
With more than 1.3 billion inhabitants and GDP increasing by more than 8% every year on average, the country offers enormous potential for future growth in outbound travel.
International tourism departures from India had grown from 3.7 million in 1997 to 9.8 million in 2007 and global tourism expenditures have increased from US$ 1.3 billion in 1997 to US$ 8.2 billion in 2008 and over 12 million in 2010 and crossed 20 million in 2015.
India’s outbound tourists spending is over $16 billion USD yearly. A recent study shows around 50 million Indians will travel abroad by year 2020.
Outbound Travellers 